The Emerald Handbook of ICT in Tourism and Hospitality examines the immense, widespread and ongoing changes that digital technologies are having on the tourism and hospitality industries globally.
An international range of contributors present key research findings, in-depth case studies and discussion of the future implications stemming from technologies changes and developments across a number of core themes effecting these industries, including destination promotion, marketing contexts,
service promotion and smart city involvement.
Chapters explore new developments on a wide range of contemporary issues, including:
• ICT, sustainable development and implications for the tourism industry
• the role of mobile technology for tourism development
• influencer marketing for tourism and hospitality
• online tracking
• factors influencing Generation Y tourism choices
• cross country cases of ICT application in tourism and hospitality.
The Emerald Handbook of ICT in Tourism and Hospitality is aimed primarily at global tourism academics and researchers, however graduate students of tourism and academics will also find this book to be of interest.
Tourism in
Cuba: Casinos, Castros, and Challenges presents an in-depth
exploration of the history and development of tourism in Cuba. Beginning with
the earliest days of prohibition in the US, Tony L. Henthorne illustrates how Cuba
strove to position itself as an uninhibited Caribbean playground for the
well-heeled American traveler.
This book analyzes the ways in which Cuban tourism reached
previously unimagined economic heights through the "new normal" of casinos,
nightclubs, and prostitution during Fulgencio Batista's reign, and it examines the
forces sustaining his rise to power.
Fidel Castro's revolution set out to end Batista's reign of
corruption, promising a new beginning for Cuba and the Cuban people. Casinos
were shuttered, and the other hedonistic trappings of decadence quickly
vanished; relations between the US and Cuba were severed, and the island began
a long transformative relationship with the Soviet Union. This book provides an
illuminating insight into the impact of these social and economic changes upon
tourism in Cuba.
Henthorne goes on to explore Barack Obama's significant
travel and economic concessions to Cuba, which resulted in a soar in tourism,
and he evaluates how Donald Trump has since scaled back on US overtures to
Cuba. He also provides an insider's look at the Cuban tourist product - what it
was, what it is, and what it may be in the future.
The tourism industry is made up of a wide cluster of sectors having specific requirements related to planning for and recovery from tourism destination disasters. Crises faced by tourism destinations have been examined by authors from many angles, including recovery strategies, models for analyzing
and developing effective tourism disaster management strategies, economic assessment of policy responses, effects on tourism forecasting and processes for a holistic approach to crises and disaster management in public and private sector organizations.
Tourism Risk: Crisis and Recovery Management is structured in two parts. The first part focuses on “disaster management strategies” and collects chapters analyzing potential obstacles to preventing destruction from (natural) disasters through advocacy, knowledge management, better
coordination, capacity building strategies, and better preparedness through advanced emergency response. The second part focuses on recovery management strategies and collects chapters focusing on the tasks which managers face after the immediate consequences of a crisis have been dealt with,
addressing the question of how to rebuild the market for a tourism service or destination which has experienced a significant catastrophe, and how to learn from the experience to plan for future crisis response strategies.
Tourism Risk: Crisis and Recovery Management is the result of research from varied nationalities and aims to provide a comprehensive collection of new insights for traditional paradigms, as well as exploring more recent developments in research methodology in the context of crisis management in
tourism.
The tourism industry has evolved and maturated over the recent years. Today, tourism is not only a leading industry but also a consolidated commercial activity worldwide. Unfortunately, the turn of the century has accelerated a number of global risks, placing the tourism industry in jeopardy.
Scholars adopted an economics-based paradigm, which has focused on the commercial nature of tourism as a benefactor of local economies, while terrorists are depicted as the enemies of democracy. This begs the question: are tourists cultural ambassadors of their respective societies?
Tourism, Terrorism and Security explores the current limitations of specialized literature to frame an all-encompassing understanding of tourism and security today. The main thesis of this book explores the idea that while tourists are workers who need to validate their political institutions
through the articulation of leisure practices, terrorists are natives from the societies they hate. Terrorism has imposed a climate of mistrust, whereby tourists are targeted and killed to impose a political message.
This book explores the semantics of this message.
Tourism, Terrorism and Security is a must-read for students and scholars of tourism, hospitality, security, and cultural studies.
To clarify their own thinking, gain confirmation, and plan, customers tell stories about their interactions with sales and service associates. These stories are told often via blog sites, social-media platforms (e.g. TripAdvisor) as well as informally to friends and family members. Read original
first-person stories of problems, opportunities and outcomes with a multiple-choice exercise following each story, as well as a critical review by an independent researcher. This volume describes customers’ reports of their experience of interactions with sales/service associates. Chapters
also offer a descriptive theory of storytelling narratives of these encounters. Gain an international view with stories by Asian, European, New Zealand/Pacific Rim, and North American customers. The volume highlights small details that have significant impact on customer satisfaction enhancing the
reader’s abilities to detect nuances in multiple international contexts, understand how customers evaluate sales/service reps’ behavior well as providing opportunities to solve real problems. This is a valuable book in the field of customer relationship management that is also
interactive.