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Book cover for Exposure, a book by Felicity Cowie Book cover for Exposure, a book by Felicity Cowie

Exposure

Insider secrets to make your business a go-to authority for journalists
2022 ᛫


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Summary


Have you ever seen a competitor get great headlines and thought, ‘Hey! Why wasn’t that us?’

  • Get insider secrets to find out how to set your business apart and cut through the noise, using media coverage
  • How to prepare your business to become a go-to authority for journalists from day one
  • The end-to-end process of getting media coverage, demystified
  • How to align media relations with your growth strategy and scale coverage

Included: An invaluable media relations toolkit with actionable templates, scripts and cheat sheets for transformational results

FELICITY COWIE is a media relations troubleshooter for some of the world’s leading organisations and former BBC News and Panorama journalist. She’s worked on 100,000 story pitches from both sides and now makes her insider secrets available to YOU...

"A must-read for founders. This is truly a game-changing guide" Eileen Burbidge MBE