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Book cover for Internet Celebrity, a book by Crystal Abidin Book cover for Internet Celebrity, a book by Crystal Abidin

Internet Celebrity

Understanding Fame Online
2018 ᛫


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Summary


The face of internet celebrity is rapidly diversifying and evolving. Online and mainstream celebrity culture are now weaving together, such that breakout stars from one-hit viral videos are able to turn their transient fame into a full-time career.
 




This book presents a framework for thinking about the different forms of internet celebrity that have emerged over the last decade, taking examples from the Global North and South, to consolidate key ideas about cultures of online fame. It discusses the overall landscape, developments and trends in the internet celebrity economy, and cross-cultural lessons.