Tourism, travel and leisure (TTL) are highly diverse and fragmented industries. Alliances and partnerships can be used as a framework providing small and medium-sized tourism enterprises (which do not possess adequate resources or organizational capabilities) with opportunities to operate in a
competitive business environment. This book will: (i) present the theoretical and analytical frameworks underlying business co-operation and alliances; (ii) analyse the main issues and aspects related to business partnerships; (iii) investigate the contribution of these alliances in the field of
management and marketing of TTL businesses; (iv) examine and highlight the factors associated with their success and/or influencing the successful operations of such alliances at business and destination levels; (v) explore their adoption, application and management in various contexts of TTL
businesses; and (vi) present and discuss case studies illustrating the various issues and aspects. The volume will conclude by providing management and marketing implications and recommendations for tourism business, destination managers and local planners to enable them to successfully operate such
The Western Balkans and associated countries are striving to achieve and foster their economic growth, social well-being, and sustainable development. For all three of these areas, the tourism sector is a major source of income, change, and innovation, and the common gastronomic heritage of the
Western Balkans presents a unique opportunity to develop tourism products that go far beyond different national identities. Today, several dishes, preparation methods, and service procedures are recognised as the Gastronomy of the Balkans, presenting a fascinating “melange” of
West-European, Mediterranean, and oriental culinary traditions with a special local (the Balkan) touch. Taking into consideration how the Western Balkan countries are following the most tourist developed countries of Central Europe, which are nowadays keen to develop authentic and recognisable
gastronomic tourism products, this exciting new book redresses the growing need for research that expands the current knowledge base regarding the tourism and gastronomic potentials for the region. A theoretical and practical guide for the gastronomic future of the Western Balkans, Gastronomy for
Tourism Development: Potential of the Western Balkans shows the drivers, potentials, and barriers affecting the region in its effort to become a prominent European food destination in the 21st century.
The book examines the extent to which Coser's (1956) 16 propositions can apply to tourism impact studies and, where possible, to enhance, deepen and challenge the original theory, using evidence from communities in China that differ from the context used by Coser. The combination of ethnographic
description and sociologically-oriented analysis, drawing upon both Chinese and western paradigms that are, at times very different in their underlying value system, challenges several of Coser's suppositions. The book will also draw upon subsequent publications by the authors, both severally and
separately. These publications have utilised different concepts and paradigms, including for example the use of Valene Smith's concept of the 'culture broker', Turner's concepts of marginalised peoples, and the paradigms of constructionism and interpretive research work used in other studies by the
authors. The sum of the work, it is suggested, adds to our canon of knowledge about social conflict in tourism development as well as impacts of tourism on disadvantaged ethnic communities in China.
The theme of this book is the phenomenon of tourism and knowledge construction in tourism. Adopting a broad understanding of the paradigmatic field of tourism as the evolution and relationship between established and emergent schools of thought, this book explores the dynamics between tourism
knowledge and the phenomenal world of tourism. It addresses contemporary epistemological debates and examines what constitutes tourism knowledge and how tourism knowledge is acquired. Issues examined in the chapters of this volume include: the nature and conceptualization of paradigms; the
historical evolution of tourism knowledge production; embodiment, positionality and situated knowledges; paradigmatic proposals such as critical theory, feminism, humanism, cosmopolitanism, post-political theory and constructivism; a critical exploration of the power relations, contradictions and
fragmentation in tourism research; ontologies and conceptualization of tourism and the tourist. This volume invites a critical evaluation and discussion of the anchorage of tourism as a knowledge domain and of tourism as science.